As the music industry is booming, various musical instrument exhibitions have become important platforms for industry exchanges, product display and market development. From May 27 to 30, 2025, the 21st Music Guangzhou International Musical Instrument Exhibition was held on the 1st floor of Zone B of the Guangzhou Import and Export Fair Complex. This music event attracted musical instrument manufacturers, buyers, music lovers and professional musicians from all over the world. Vinesmusic, as a leader in the musical instrument industry, made a wonderful appearance at this exhibition. Its two major brands, Smiger and Luxars, shined brightly and received high attention and praise. The exhibition trip was a complete success.
Exhibition Background:
Since its establishment in 2004, Music Guangzhou has developed steadily over the past two decades and has become the largest musical instrument trade fair in southern China, and one of the most influential events in the domestic musical instrument industry. The exhibition is jointly organized by the National Musical Instrument Information Center and Guangdong International Science and Technology Trade Exhibition Co., Ltd., and each session brings together many well-known musical instrument brands and industry-related companies from home and abroad.
This exhibition has planned 5 exhibition halls with an exhibition area of 50,000 square meters, which is a large scale. It is worth mentioning that Music Guangzhou and Prolight+Sound Guangzhou are held at the same time. The two are linked, covering the entire industrial chain of cultural and entertainment industries such as musical instruments, professional audio, and lighting, bringing exhibitors a more comprehensive and rich industry experience. In addition, during the exhibition, a series of conferences and activities were held around themes such as business, culture, and music education. Closely following the development trends of the industry, collecting and delivering the latest industry information to the public, it has become an important engine for promoting the development and exchange of the musical instrument industry.
Vinesmusic Exhibition Overview:
Guangzhou Vinesmusic Instrument Co., Ltd. has been engaged in the production, research and development, and sales of musical instruments for many years. It is a professional enterprise that provides one-stop musical instrument supply services. The company not only has a rich product line, including folk guitars, classical ukuleles, violins, electric guitars, electric basses, amplifiers and related musical instrument accessories, but also represents well-known brands of electric pianos and electric drums. At the Music Guangzhou 2025, Vinesmusic brought its two core brands, Smiger and Luxars, to the exhibition, aiming to show its excellent product quality and innovative design to the world.
At the exhibition, Vinesmusic’s booth design was unique, highlighting the brand image with a simple and elegant style, attracting the attention of many visitors. The booth layout was reasonable, and different types and series of products were displayed in different areas, making it convenient for visitors to visit and experience. From entry-level beginner instruments to professional high-end products, each one was displayed in an orderly manner, allowing visitors to intuitively experience Vinesmusic’s rich product matrix.
Smiger Brand Products:
The Smiger brand focuses on creating cost-effective musical instruments for beginners and music lovers. At this exhibition, many of Smiger’s guitar products attracted much attention.
Folk guitar series:
Smiger’s folk guitar product line is rich and diverse, meeting the needs of different consumers. For example, its classic GN-81D model uses wholesale high-quality custom professional design, and the panel is made of solid spruce. The spruce panel has good acoustic properties and can produce a warm and full tone. For beginners, such a tone performance can help them better feel and understand music. The body design conforms to the principles of ergonomics and is comfortable to hold, so you won’t feel tired whether you practice or play for a long time. In terms of appearance, the design of the guitar is simple yet elegant, with smooth lines, showing a simple beauty, which is deeply loved by young music lovers.
The wooden folk guitar is also full of highlights. It adopts a 41-inch JF barrel design, and the tone resonance effect is excellent. The body of the guitar is made of solid wood, which not only ensures the stability and durability of the guitar, but also further enhances the texture of the tone. This guitar is also very attentive to the details. For example, the design of the headstock is exquisite and beautiful, and the adjustment of the string knobs is smooth and precise, which brings users an excellent user experience. At the exhibition, many guitarists played this guitar in person and praised its tone and feel. They believed that it is very competitive among products of the same price and is an ideal choice for beginners on the road to advancement.
Electric Guitar Series:
Smiger’s electric guitar products combine innovative technology with fashion elements in design, bringing a brand new experience to electric guitar enthusiasts. Take the high-end electric guitar as an example. It is equipped with a fingerboard with round-end frets. After a special polishing process, the frets are smooth and delicate, and the string pressing feels smooth, which can effectively reduce finger fatigue and make the player more handy when playing quickly. This guitar is also equipped with an Alnico double-coil pickup, which has excellent noise reduction function, can filter out external noise interference, and provide the player with pure and clear sound. Whether it is playing the strong rhythm of heavy metal rock or the delicate melody of lyrical rock, the SG17-PRO can do it perfectly. Through different effect adjustments, it can also create a rich and diverse personality sound to meet the diverse needs of professional musicians and music creators.
In addition, Smiger’s carbon fiber guitar also attracted a lot of attention at the exhibition. Carbon fiber material has the advantages of light weight, high strength, and good stability, making this guitar more portable while ensuring the sound quality, and very suitable for musicians who often perform or travel. Its fashionable and trendy appearance design breaks the constraints of traditional guitar shape and shows a unique modern sense. The smooth feel also allows the performer to fully express his musical inspiration, bringing new possibilities to guitar playing.
Luxars brand products:
The Luxars brand focuses on creating high-quality musical instruments for advanced and professional musicians. At this exhibition, Luxars’ products fully demonstrated its exquisite craftsmanship and excellent quality.
Electric Guitar:
Luxars’ custom solid flame maple top electric guitar is one of the star products of this exhibition. This guitar uses high-quality flame maple as the top material. The unique texture of maple not only adds a noble and elegant appearance to the guitar, but also has a positive impact on the tone. The flame maple top can enhance the brightness and clarity of the guitar’s tone, making the high frequency more prominent and the sound more penetrating. At the same time, the body of the guitar adopts a carefully designed structure to ensure a good resonance effect, making the tone fuller and richer.
In terms of hardware configuration, it is equipped with high-end electronic components and high-quality tuning knobs to ensure the stability of pitch and accurate restoration of tone. Its pickups have been carefully adjusted to keenly capture every subtle movement of the performer and perfectly convey the performer’s emotions through music. For professional guitarists, such a configuration can meet their strict requirements in various complex performance scenarios. Whether it is a large-scale stage performance or a recording studio recording, it can provide excellent tone performance and help musicians create more excellent music works.
Other product highlights:
In addition to electric guitars, other products of the Luxars brand also demonstrate a very high level of professionalism. For example, some of its high-end guitars use fine manual craftsmanship in the production process, and every detail is carefully polished by the craftsmen, from the adjustment of the curvature of the neck to the paint treatment of the body, striving to achieve perfection. This persistent pursuit of craftsmanship makes Luxars guitars not only excellent in tone, but also reach the level of works of art in appearance and texture.
Luxars is also unambiguous when it comes to instrument accessories. The strings it is equipped with are made of high-quality materials, have good elasticity and durability, and can provide stable pitch and excellent tone performance. At the same time, the design of accessories such as gig bags and straps also fully considers the user’s needs, uses high-quality materials, provides a comfortable use experience, and provides all-round protection for musicians when carrying and using musical instruments.
Response from the exhibition:
During the four-day exhibition, the Vinesmusic booth was crowded with musical instrument buyers, guitarists and music lovers from all over the world stopping to test and experience Smiger and Luxars products.
After playing Smiger and Luxars guitars themselves, many guitarists spoke highly of their tone, feel and quality. A professional guitarist from the United States said: “Smiger’s folk guitar has a warm and mellow tone, which is very suitable for playing and singing. It is a very good choice for beginners. Luxars’ electric guitar shows a very high professional level. I am impressed by the accuracy and expressiveness of its tone. Using such an instrument on stage can make my performance even better.”
Musical instrument buyers also showed great interest in Vinesmusic’s products. After learning about the product’s performance, price and production process in detail, many buyers had in-depth discussions with Vinesmusic staff on site and reached a cooperation intention. A buyer from Europe said: “Vinesmusic’s products are highly competitive in terms of quality and cost performance, and meet the needs of our market. We hope to establish a long-term and stable cooperative relationship with Vinesmusic and introduce these excellent musical instruments into our market.”
According to incomplete statistics, Vinesmusic received visitors from dozens of countries and regions around the world during the exhibition, and collected a large amount of potential customer information and cooperation intentions. Many visitors were deeply impressed by Vinesmusic’s products and said they would pay more attention to and learn more about related products after the exhibition, and consider purchasing or cooperating.
Significance of the exhibition and future prospects:
Vinesmusic’s successful participation in the Music Guangzhou 2025 International Musical Instruments Exhibition is of great significance to both the brand itself and the musical instrument industry.
From the perspective of brand development, by participating in such internationally renowned exhibitions, Vinesmusic has further enhanced its brand awareness and influence. At the exhibition, Vinesmusic demonstrated its advanced production technology, innovative design concepts and excellent product quality to the world, attracting the attention of many industry insiders and consumers, and winning a good reputation for the brand in the international market. At the same time, through exchanges and cooperation with buyers, partners and musicians from all over the world, Vinesmusic has broadened its market channels and laid a solid foundation for future business expansion.
For the musical instrument industry, Vinesmusic’s participation in the exhibition has also injected new vitality into the industry’s development. The innovative products and advanced technologies it displayed provide reference and reference for other companies in the industry, helping to promote the continuous innovation and progress of the entire musical instrument industry in product research and development, process improvement, etc. In addition, Vinesmusic actively participated in various industry exchange activities at the exhibition, shared experiences with peers, and discussed development trends, which also contributed to promoting the healthy and orderly development of the industry.
Looking to the future, Vinesmusic said it will continue to uphold the altruistic value of “using musical instruments to create happiness for others”, continue to increase investment in product research and development and innovation, and launch more high-quality, cost-effective musical instrument products to meet the needs of different consumers. At the same time, Vinesmusic will also actively participate in various domestic and foreign musical instrument exhibitions and industry activities, strengthen exchanges and cooperation with global partners, further enhance the brand’s international competitiveness, and contribute more to promoting the development of the musical instrument industry.
With the successful conclusion of the 2025 Music Guangzhou International Musical Instruments Exhibition, Vinesmusic ‘s wonderful performance at the exhibition has become a legend in the industry. I believe that in the future, Vinesmusic will shine more brightly in the musical instrument industry with its excellent product quality and spirit of continuous innovation, bringing more high-quality musical instruments to global music lovers and spreading the charm of music to every corner of the world.
